We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Human Statue Entertainment

 

There are a number of events and celebrations that require the help of a caterer. They include weddings, victory parties, birthday parties, campaign fundraisers, corporate events and other get-togethers. Each occasion or event requires different preparations, different types of food and different types of decorations. A good caterer can help you with all the preparation, plus guarantee you a delicious menu that your guests will not soon forget.

Planning and hosting any major event is not a simple task because there are number of things that need to be considered to make the event run smoothly. One of the first things to consider is the type of food service that will be provided. For example, do you want a sit down meal or is a buffet more appropriate. If you opt for a sit down meal, there are appetizers, salads, entrées, and desserts to think about. A buffet can offer a variety of choices arranged on long tables, or you can choose to go with stations where some of the food is prepared as a guest waits (spaghetti dishes are a good example). Each has its advantages and disadvantages and the host should be able to determine which one is the most appropriate to use.

Any caterer that you hire will need a lot of space to work in, so make sure that the food preparation area is large enough to accommodate the caterer and the staff. Also, make sure that the banquet area is large enough to accommodate the number of guests who will be attending the event. There is nothing worse than a crowded room, with tables that are too close and too many guests at each table.

Always sample a caterer's menu and make sure that you get quotes based on the number of people who are attending your event. This should include items like alcohol. Determine ahead of time if the bar will be "open" (free drinks) and whether or not there will be wine bottles on each table. Keeping all these details straight with the caterer will afford him or her the opportunity to realize your expectations, as well as prevent any conflicts in the final bill.

How to Become an Event Planner

Wedding Cakes

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Juggling

 

Marketing professionals and specialist use many tactics to attract and retain their customers. These activities comprise of different concepts, the most important one being the marketing mix. There are two concepts for marketing mix: 4P and 7P. It is essential to balance the 4Ps or the 7Ps of the marketing mix. The concept of 4Ps has been long used for the product industry while the latter has emerged as a successful proposition for the services industry.

The 7Ps of the marketing mix can be discussed as:

Product - It must provide value to a customer but does not have to be tangible at the same time. Basically, it involves introducing new products or improvising the existing products.

Price - Pricing must be competitive and must entail profit. The pricing strategy can comprise discounts, offers and the like.

Place - It refers to the place where the customers can buy the product and how the product reaches out to that place. This is done through different channels, like Internet, wholesalers and retailers.

Promotion - It includes the various ways of communicating to the customers of what the company has to offer. It is about communicating about the benefits of using a particular product or service rather than just talking about its features.

People - People refer to the customers, employees, management and everybody else involved in it. It is essential for everyone to realize that the reputation of the brand that you are involved with is in the people's hands.

Process - It refers to the methods and process of providing a service and is hence essential to have a thorough knowledge on whether the services are helpful to the customers, if they are provided in time, if the customers are informed in hand about the services and many such things.

Physical (evidence) - It refers to the experience of using a product or service. When a service goes out to the customer, it is essential that you help him see what he is buying or not. For example- brochures, pamphlets etc serve this purpose.

How to Expand Your Event Business - Catering, Event Planners and Event Services Marketing Tips

Drive

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Fortune Teller Entertainment

 

Research is important whenever you are planning to invest on your events. Mainly for corporate event planning, as an event planner, you need to know which products and services your client would like to promote through his events.

So, even before you start planning for your corporate event, find out the answers to the following questions:

  1. How does your client enterprise promote their product?
  2. How does the enterprise wish to enhance their brand image
  3. What is the market value of the corporate and its products?
  4. Who buys their product?
  5. What are the selling points of their products?
  6. How they are ahead of behind of their competitors?

These questions may not be directly connected to your event planning for the corporate client, but the answers to these questions are going to help you tremendously. When and how?

Well, all event planners know that only planning a great event is not enough until you ensure good marketing and promotion for the event. These answers will help you immensely when you will start promoting your event.

When you use online marketing tools such as Email Marketing, Facebook and Twitter, your online event website, word of mouth and so on, start analyzing your research findings following SWOT Analysis method.

S for strengths, W for weaknesses, O for opportunities and T means threats. Now you categorically arrange your findings under suitable headings: Strengths, Weaknesses, Opportunities, and Threats.

Following this method, you can find out what aspects of your client and their product can be promoted to get a favorable impact on your prospective attendees.

The same analysis can be followed to find out what are the areas you need to focus more on while planning an event.

Collect brownies on the Strengths of your Event Management Organization:

Examples:

  • You have an experienced team with high motivation level
  • You use an online event management solution
  • You streamline your administrative workload
  • You have effective event promotion tools

Areas of Weaknesses you need to overcome or manage:

Examples:

  • Lack of funds
  • Inexperienced event team
  • Lack of media and corporate contacts etc.
  • Manual data entry

Factors allowing more Opportunities:

Examples:

  • Less competition
  • Support from the local authorities,
  • Modern infrastructure

Mark your Threats in Red:

Examples:

  • Strong competition
  • Bad weather
  • Backdated infrastructure

After the SWOT analysis, all highly practical information you needed to know before you plan an event will be just in front of you. Now with the results of your analysis, you develop a strategy to maximize the prospective of your strength points and opportunities. And on the other hand you make sure that you reduce the negative impact of the weaknesses and threats. When you have enough time, take a step forward and find out a way to overcome your weaknesses. Start using cloud based event management solutions which are an amazing way to streamline administrative workload, ensure attendee satisfaction, and the success of all your events.

The Importance of an Event Planner

Bridal Shower Party Planning

Cape Town Wedding Coordinator

Magician

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Singer

 

Social Failures

The typical social event professional (from wedding planners to caterers and photographers to DJ's) struggles to find new clients because they never leverage the power of relationships.

They assume that their customers are not likely to become repeat clients - and after the party's over they fail to keep in touch.

The unsuccessful event pro says, "Why should I waste my time following up with a bride after the wedding is over? It's not like she's going to hire me again any time soon."

It's this type of faulty thinking that causes many event people to fail.

The successful event business owner says, "Of course I keep in touch with my brides! They're not going to get married again soon - but they've got sisters, brothers, cousins, friends and co-workers. When I get referrals I don't have to sell hard and I don't have to deal with price shoppers."

And this applies to corporate event pros even more so!

Referrals are your easiest sales and your best customers. They trust you and they're willing to listen to your advice. They don't want to waste time shopping for price. So, are you getting enough referrals?

Here's a few ways to get more referrals - or should I say "earn more referrals" from your clients.

  1. Amaze Your Clients. If you want to be successful don't give them a good deal for the price, give them a remarkable deal. And then give them the very best personal service in your industry. Being good enough isn't good enough.
  2. Know Your Clients. Where did they grow up? When is there birthday? What college did they attend? What's their biggest passion in life? What's their favorite restaurant? Hobby? Teams? If they're a social event client - what do they do for a living and how can you help them? If they're a business client - what do they do for fun? If you don't ask it shows you don't really care.
  3. Connect. Use social media tools like LinkedIn with every B2B customer. Friend them on Facebook and follow them on Twitter. Get their email addresses. Always.
  4. Find Ways to Serve Them. Don't use Facebook to sell and tell - use it to listen and help. When an old client posts "I have the flu" on Facebook - pick up the phone or send a get well card. They'll be amazed... just don't stalk. That's creepy.
  5. Let Them Know You'd Appreciate New Business. If you always seem overworked - nobody will want to burden you with new clients. Think about it! Let your clients know you want to help there friends.
  6. Don't offer commissions to everyone. Yes- sometimes it helps to offer a percentage - but many times it can insult your client. If they feel you are bribing them - or exploiting their friends they won't want to refer clients to you. Use commissions with other event vendors only.
  7. Tell Them What Kinds of Clients You Want. Don't assume your wedding photography client knows you also do family portraits. Educate your clients about your business.
  8. Expand You Definitions. Are you only an A/V company or are you an event production solution? Or are you a partner in your client's success... above and beyond the event?
  9. Love. That's right. Love and serve your clients to the best of your ability. It will come back to you in a big way.

Growing your event business isn't that hard when you do an amazing job and love your clients. Make sure you're marketing your business in the most effective way. There are many free internet tools that make attracting more event clients easier than ever before.

SWOT Analysis In Event Planning: Why Research Is Important For Corporate Events

MC And Host Services

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Custom Arts And Crafts

 

Whether you are a solo esthetician, stylist or massage therapist - going it on your own has its benefits and challenges. Without a retail location, you may feel that you are at a marketing disadvantage to salons or day spas. Little do you know, most of those day spas and retails paying a pretty penny for retail space are thinking YOU are a smart cookie--- because you have very little overhead and no employees. Just like most things in life, the grass is always greener on the other side. As for building your solo practice, here are must-do marketing actions to take to bring new clients.

1. Get a marketing plan. If you are a rabid Friends fan like me, you might remember the first season episode when Phoebe laments "Get a plan?! I don't even have a pluh." And while it may seem overwhelming to create one, it is can actually make your life easier once you have one. The beauty of a marketing plan is that you know what you are going to spend, do (and NOT do) for marketing month by month. If you don't know where to start, drop me a note or call me. With a few phone calls and emails, I'll get to know your goals, budget, background and help you craft a plan that will put you in control.

2. Set up a client contact system. This can be paper-based or using a client database on your computer. The goal here is to remind you to reach out to clients you have seen before. Some occasions to do this are:

*Two days post treatment to see if they have any questions. Inquire about how they feel about their skin (any flare-ups?), their neck/back/etc. that they mentioned prior to their massage or if they have any styling questions about their new cut.

*Birthdays. You may be the only person to send them a card!

*If you have seen them in six weeks - or whatever would be your recommended interval for the next service.

*Three weeks after purchasing a product - do they need more?

*Client anniversary thank you - every year they have been a client, send them a little thank you note. Hand written cards are so very special these days, but email greeting cards are just as effective as getting the point across that you appreciate their loyalty.

You can see that tracking client activities and creating a system to remind you of these things is essential.

3. Reward for referrals. Review my No Cost Referrals tips and create a system that works for you. Building your business by word of mouth is the most inexpensive marketing around... don't be afraid to be generous to clients you refer you. A $25 Starbucks card for one client can save you from a $800 newspaper ad that brings in the same number of new clients (you got... just one.) No need for a fancy points system... your business cards (yes you need 'em) will do the trick. Give your clients extras when they book an appointment and list on your cards: "I build my business through referrals and would be delighted to help your friends or relatives."

4. Leverage the Internet. Having a website is, in my humble opinion, absolutely critical for any business. Use lower cost hosted solutions like Inspirational Web Hosting or SpaBoom - businesses that understand yours and provide low cost and easy to use solutions. On your site, be sure to collect emails and allow instant gift certificate purchase. Online sales is a nice perk, but not for everyone because you have to then ship out products very quickly after receiving the online order. If you are in a treatment room all day, this might be cause a delay... just be careful to correctly set customer expectations.

While there are several more marketing activities I'd recommend like a professional logo, or printing a brochure, there are also things you should not waste money on. Avoid advertisements and direct mail. The cost will most certainly outweigh the benefit you'd receive as a single practitioner.

Be sure to track your marketing pennies well. It is important to be conscious about how much (and where) you are spending your marketing dollars so you can decide whether to continue or not.

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Barbecue And Grill Services

Cape Town Wedding Coordinator

Wedding Catering

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Human Statue Entertainment

 

A good company that provides event production services should be able to offer you the knowledge, experience, talent, and equipment that will make your special event as successful as you have envisioned. Whether you're planning a wedding party, large corporate event, festival, or concert, you want your production company to make it successful and entertaining for all involved. Great events do not just happen by accident, but are well-managed.

Most companies that provide event production services also offer options to incorporate live music or entertainment as well. High quality entertainment is usually the key to a successful and enjoyable event. Therefore, if you want to put together an event that has everyone talking, be sure to go with a company that not only provides great event production solutions, but quality entertainment as well.

The right company can take the stress out of planning functions, helping to make sure they go off smoothly and appear effortless to the guests. A true turnkey entertainment and production company can provide everything that is needed. Whether you need equipment, event management, ordering, catering, staffing, worker payments, decorations, entertainment, or anything else, an experienced production company can handle everything, making your life much easier.

What Types of Events are in Need of Event Production Services?

Below are a few examples of the types of events where an experienced company that offers event production solutions will come in handy. If you are not sure if a company is good for your event, you can always contact them to find out more about their previous experience, special request handling, and other details. Simply talking with someone who is experienced with production solutions can often open up your mind to ideas that you may never have thought of.

* Fairs, Festivals and Concerts

* Parties and After-Parties

* Weddings and Receptions

* Trade Shows and Corporate Functions

* Meetings and Conventions

* Political Events

* Sporting Events

* If you are not sure, just ask!

What will these companies do for you? Some examples include consultation, logistics, audio and video solutions, room design and decor, catering, talent acquisition, hiring servers, bringing in videographers or photographers, developing team building activities, and location scouting. You might hire a company to help you with absolutely everything. On the other hand, you may be able to pick and choose the services that you require.

Do you need a staff, or do you already have people employed to handle your event? The right event management company can bring in their own managers and workers. They can also work with your staff or committee members. Here are some examples of the type of people these companies can provide.

* Event Directors and Site Managers

* Servers or Hosts and Hostesses

* Workers and Technicians (Audio, Video, etc.)

* Volunteer Coordinators

* Box office and Skilled Office Staff

You can see that the right company can handle everything, helping to ensure the success of the event. They can also fill in portions of your event staffing and management that you may lack. The idea behind these companies is to help you organize and plan an event that will meet your objectives, and to remove as much stress as possible so you are free to enjoy your event. To learn more, simply talk with a good event entertainment and event production company that can help you plan and carry out your special event.

All Zakopane Hotels Are Perfectly Situated For Any Vacation

Pastry Chef Services

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Sommelier Service

 

This is your first time to attend a corporate or business convention. You are quite amazed at how everything goes so smoothly and efficiently. You just cannot imagine how many people come and go about the place, and yet everything appears to be in order without anything out of place. You notice that there are no people running back and forth to make sure that the guests in this part of the hall are okay while trying to oversee if the group at the other end is having a good time.

One good thing about business and corporate conventions is that these companies and business groups have the resources to plan conventions with hired help. And who are these hired helpers? For sure, they are not people who are also from the same company that is holding that convention. Don't you dare imagine these corporate people trying to plan and prepare for a convention in advance while at the same time trying to run their huge companies and firms!

Convention and event planning services are offered by several companies for those people who are too busy or too wracked up to plan and prepare for a huge event. These services employ a relatively huge amount of manpower so as to guarantee an orderly yet remarkable event, such as a convention or meeting.

Companies offering convention event planning services take care of all the important details entailed by their clients for their events. The responsibility for many things and details are left in their hands: venue, decorations, invitations, publicity, food and drinks, reception, giveaways, souvenirs, music, and a whole lot more. And even during the day of the event itself, these convention event planning service people are in place so as to oversee that everything is working smoothly and as planned.

All Zakopane Hotels Are Perfectly Situated For Any Vacation

Tarot Card Reader Entertainment

Cape Town Wedding Coordinator

Corporate Lunch Catering

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Portrait Artistry

 

Event management companies will design and manage events, projects and programmes, whilst being strategic and creative in their thinking. They should have a dedicated team that can create, with you, all elements of your exclusive/bespoke event, programme or project.

Is it more expensive to use an event management company?

No, it is actually more cost-effective to use an event management company. Event Management companies will have cheaper rates and good relationships with suppliers and the expertise of organising and managing events can save you a lot of money.

Why can event management companies offer services cheaper than what I can get those services for?

Event management companies use suppliers, entertainment, venues, caterers services frequently and consequently obtain agency or discounted rates which they pass on to their clients. Event management companies buy services in mass, which end up a lot cheaper.

Can an Event Management company save me time?

Yes, an events management company will know exactly where to look for the services you want. If you were to look for these services yourself, it would cost you, which is often not included in budgets. Hidden costs incur in the manner of time, labour, transport, communications, etc

If you choose an Events Management company that don't own their own kit, you will benefit vastly because they will look around for the best equipment to suit your requirements and budget.

What percentage should I spend on décor and entertainment?

In an ideal situation, your budget should cater for equal amounts for food and beverage and for decor and entertainment. The more elaborate however your spending on decor and entertainment, the greater the impact on your function will have (but please do not under-cater).

Unfortunately, this ideal solution is seldom achievable, as most venues charge steep prices for food and beverage. Therefore it would also be workable if you allocate a minimum of thirty per cent (30%) for decor and entertainment.

How Event Management can bond your team

It is important to choose an Event Management company that has experience of working with top blue chip companies that engage and inspire.

What is Event Management?

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Event Management

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Corporate event management involves managing various corporate events that can be a special media event, an internal event or event open to the public such as a fundraising gala. They are usually managed by a professional planner whose specialty is corporate events. An experienced event planner has the expertise to research and plan a successful event from start to finish.

Some of the common examples of corporate events are launching a product, road show, galas and media event with corporate sponsorship. The events are managed according to their respective nature, keeping in mind the aim of the event, the audience to be reached and the content of the message to be transferred.

Limousine And Chauffeur Services

Corporate event management involves managing various corporate events that can be a special media event, an internal event or event open to the public such as a fundraising gala. They are usually managed by a professional planner whose specialty is corporate events. An experienced event planner has the expertise to research and plan a successful event from start to finish.

Some of the common examples of corporate events are launching a product, road show, galas and media event with corporate sponsorship. The events are managed according to their respective nature, keeping in mind the aim of the event, the audience to be reached and the content of the message to be transferred.

Launching a new consumer product is a good example of what a planner does to manage this type of corporate event. Launching a product involves consumer conviction as an ultimate goal. The customer has to be convinced to buy the product by using innovative ideas. A corporate event manager might set up a convention to launch the product. This would involve planning all pre-convention meetings, working with graphic artists, writers and printers for all printed materials, choosing a location for the convention, selecting food and entertainment, etc.

The basic requirement for managing a corporate event is a step-by-step disciplined to see through various tasks from start to finish. There are many corporate event management companies offering professional services. They will work with the company contact one-on-one to make sure all of the needs and wishes of the company are met when putting together an event.