We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Pastry Chef Services

 

Corporate social gatherings are staple in every business or industry. It is when important matters related to the trade are discussed such as in conferences and summits. The attendees of these business gatherings are employees of the company or corporation plus other stock holders or potential business partners for a possible collaboration. And where there are gatherings, big or small, there should be foods and drinks available for all participants. These provisions are served and supplied by particular catering services which are equipped to host such commercial events.

How to Host an Unforgettable Company Event

Careful and strategic planning is of the essence in hosting a company event. Hosting a simple domestic party is already a strenuous job, much more when holding a business gathering as there are a lot of professionals and business executives who might grace the special corporate event. There are a lot of things to be prepared such as the venue and the catering services. First and foremost the organizer should consider what effect the affair should have or what theme is applicable for the day's purpose. This is important in order to provide an atmosphere for the attendees that are conducive and perfect for socialization and business entrepreneurship. After determining this, the location or the venue where the event will take place can be selected. The place must be perfect enough to accommodate the number of expected guests. It should also be a place that conforms to the ambiance the organizer wishes to provide the event's participants. Aside from these, the place of the gathering must, with all possibilities, be situated in an area that is accessible to all employees and guests of the gathering. The seating arrangement is also one to include in the planning.

Another consideration essential to the event's planning is the budget. The organizer must include in the budget not only the venue or the chairs to be seated on by the attendees but also the food provision and catering services for the conference.

The Best caterer for the Corporate Event

While it is true that catering services are abundant in number these days, not all are capable of hosting a formal dining experience. Some caterers are only adept at cooking delectable dishes while there are also those catering services which can offer an excellent service complete with awesome cuisines, themed arrangement and excellent professional services. Such catering services are required for the business conferences.

The selected provider must be able to interpret what the event organizer requires and apply this. Caterers who can prepare various dishes to suit whatever palates and gastronomy of any provenance, culture and religion may also be hired as there will be diverse people of different backgrounds attending the corporate meeting. The catering services suited for a corporate occasion must be flexible, capable of multitasking and most of all, serve the most delectable and freshest dishes to everyone in the conference. If this caterer can think of a more ingenious and clever concepts suited to the event, the better.

Contact EzineArticles.com

Wedding Decorations

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Scrapbooking

 

Some of you may be wondering why learning How to Become a Party and Event Planner would be of interest to anyone. But, if have always dreamed of owning your own business and having the freedom that comes along with it, then you will definitely be interested in the event planning industry. Worldwide, the annual sales generated in the party, business, and event planning industry exceed $500 billion dollars (Source: International Special Events Society). Anyone entering into this industry has a wide range of options available to them and a huge market to tap into.

Estimated start up costs:
The start-up costs of becoming a party and event planner are relatively low but they will depend upon what services you intend offering. For most, the essential equipment includes: cell phone, laptop, business cards, Yellow Pages ad, and a good organizer of some sort. If you intend on offering catering as one of your event planning jobs, then clearly you will need a fully stocked kitchen but it is possible to outsource this function if you are coordinating the entire event. Bare bones start-up costs including a rough estimate for liability insurance would be less than $2500 if you did your homework and found some deals along the way.

Recommended experience, skills, and training:
Although college degrees are available for an event planner, most of the entrepreneurs within the industry do not have one. The majority of business owners started out in catering or business meeting planning and expanded into event planning. However, many owners have attended classes and attained certification. In addition to education, learning how to become a party and event planner includes experience in the following areas: marketing, accounting, management, and sales.

Marketing tips:
To obtain credibility as a competent event planner, it is imperative that you present a professional image at all times. All of your invoices, e-mails, business cards, and correspondence should bear your company logo and have continuity in visual presentation. You will probably see good results from joining networking groups and the local chamber of commerce. Word-of-mouth will be critical in the early phases while working with the public but you will need a completely professional image and marketing strategy to land the corporate accounts.

Creating a website and filling it with a lot of useful content will land you a high ranking in the search engines and provide you with a powerful marketing tool to help promote your business. Be sure to include a link to this website in all of your e-mails and correspondence as a cheap but effective way of driving traffic to your site. Finally, use direct mail campaigns to local businesses that include some kind of promotion or discount for using your services.

Financing sources:
Learning how to become a party and event planner takes years of experience and a knack for organization but it does not require a lot of start-up capital. This is very fortunate because most banks are not going to loan you the money anyway if you are a brand new business. But, if you already own a catering business and are merely seeking to diversify your services, then your local bank is definitely an option. For everyone else, consider your friends and family if you do not already own a computer or have the cash.

Income Potential:
The income potential of learning for an event planner is only limited by your ability to sell yourself and your services to the clients. With over $500 billion dollars out there up for grabs, there is no reason why you cannot see six figures within the first three years. Like any business, however, you will only be successful if you deliver unparalleled service time and time again. But, if you love planning an event and seeing people happy, then becoming a party and event planner is for you and a way towards financial independence.

SWOT Analysis In Event Planning: Why Research Is Important For Corporate Events

Food Truck Or Cart Services

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Pastry Chef Services

 

Social Failures

The typical social event professional (from wedding planners to caterers and photographers to DJ's) struggles to find new clients because they never leverage the power of relationships.

They assume that their customers are not likely to become repeat clients - and after the party's over they fail to keep in touch.

The unsuccessful event pro says, "Why should I waste my time following up with a bride after the wedding is over? It's not like she's going to hire me again any time soon."

It's this type of faulty thinking that causes many event people to fail.

The successful event business owner says, "Of course I keep in touch with my brides! They're not going to get married again soon - but they've got sisters, brothers, cousins, friends and co-workers. When I get referrals I don't have to sell hard and I don't have to deal with price shoppers."

And this applies to corporate event pros even more so!

Referrals are your easiest sales and your best customers. They trust you and they're willing to listen to your advice. They don't want to waste time shopping for price. So, are you getting enough referrals?

Here's a few ways to get more referrals - or should I say "earn more referrals" from your clients.

  1. Amaze Your Clients. If you want to be successful don't give them a good deal for the price, give them a remarkable deal. And then give them the very best personal service in your industry. Being good enough isn't good enough.
  2. Know Your Clients. Where did they grow up? When is there birthday? What college did they attend? What's their biggest passion in life? What's their favorite restaurant? Hobby? Teams? If they're a social event client - what do they do for a living and how can you help them? If they're a business client - what do they do for fun? If you don't ask it shows you don't really care.
  3. Connect. Use social media tools like LinkedIn with every B2B customer. Friend them on Facebook and follow them on Twitter. Get their email addresses. Always.
  4. Find Ways to Serve Them. Don't use Facebook to sell and tell - use it to listen and help. When an old client posts "I have the flu" on Facebook - pick up the phone or send a get well card. They'll be amazed... just don't stalk. That's creepy.
  5. Let Them Know You'd Appreciate New Business. If you always seem overworked - nobody will want to burden you with new clients. Think about it! Let your clients know you want to help there friends.
  6. Don't offer commissions to everyone. Yes- sometimes it helps to offer a percentage - but many times it can insult your client. If they feel you are bribing them - or exploiting their friends they won't want to refer clients to you. Use commissions with other event vendors only.
  7. Tell Them What Kinds of Clients You Want. Don't assume your wedding photography client knows you also do family portraits. Educate your clients about your business.
  8. Expand You Definitions. Are you only an A/V company or are you an event production solution? Or are you a partner in your client's success... above and beyond the event?
  9. Love. That's right. Love and serve your clients to the best of your ability. It will come back to you in a big way.

Growing your event business isn't that hard when you do an amazing job and love your clients. Make sure you're marketing your business in the most effective way. There are many free internet tools that make attracting more event clients easier than ever before.

Must-Do Marketing For Solo Estheticians and Massage Therapists

Singer

Cape Town Wedding Coordinator

Magician

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Singer

 

Research is important whenever you are planning to invest on your events. Mainly for corporate event planning, as an event planner, you need to know which products and services your client would like to promote through his events.

So, even before you start planning for your corporate event, find out the answers to the following questions:

  1. How does your client enterprise promote their product?
  2. How does the enterprise wish to enhance their brand image
  3. What is the market value of the corporate and its products?
  4. Who buys their product?
  5. What are the selling points of their products?
  6. How they are ahead of behind of their competitors?

These questions may not be directly connected to your event planning for the corporate client, but the answers to these questions are going to help you tremendously. When and how?

Well, all event planners know that only planning a great event is not enough until you ensure good marketing and promotion for the event. These answers will help you immensely when you will start promoting your event.

When you use online marketing tools such as Email Marketing, Facebook and Twitter, your online event website, word of mouth and so on, start analyzing your research findings following SWOT Analysis method.

S for strengths, W for weaknesses, O for opportunities and T means threats. Now you categorically arrange your findings under suitable headings: Strengths, Weaknesses, Opportunities, and Threats.

Following this method, you can find out what aspects of your client and their product can be promoted to get a favorable impact on your prospective attendees.

The same analysis can be followed to find out what are the areas you need to focus more on while planning an event.

Collect brownies on the Strengths of your Event Management Organization:

Examples:

  • You have an experienced team with high motivation level
  • You use an online event management solution
  • You streamline your administrative workload
  • You have effective event promotion tools

Areas of Weaknesses you need to overcome or manage:

Examples:

  • Lack of funds
  • Inexperienced event team
  • Lack of media and corporate contacts etc.
  • Manual data entry

Factors allowing more Opportunities:

Examples:

  • Less competition
  • Support from the local authorities,
  • Modern infrastructure

Mark your Threats in Red:

Examples:

  • Strong competition
  • Bad weather
  • Backdated infrastructure

After the SWOT analysis, all highly practical information you needed to know before you plan an event will be just in front of you. Now with the results of your analysis, you develop a strategy to maximize the prospective of your strength points and opportunities. And on the other hand you make sure that you reduce the negative impact of the weaknesses and threats. When you have enough time, take a step forward and find out a way to overcome your weaknesses. Start using cloud based event management solutions which are an amazing way to streamline administrative workload, ensure attendee satisfaction, and the success of all your events.

Selling Catering and Event Services by Phone - Converting Inquiries Into Sales

Ventriloquist

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Solo Musician Entertainment

 

This is your first time to attend a corporate or business convention. You are quite amazed at how everything goes so smoothly and efficiently. You just cannot imagine how many people come and go about the place, and yet everything appears to be in order without anything out of place. You notice that there are no people running back and forth to make sure that the guests in this part of the hall are okay while trying to oversee if the group at the other end is having a good time.

One good thing about business and corporate conventions is that these companies and business groups have the resources to plan conventions with hired help. And who are these hired helpers? For sure, they are not people who are also from the same company that is holding that convention. Don't you dare imagine these corporate people trying to plan and prepare for a convention in advance while at the same time trying to run their huge companies and firms!

Convention and event planning services are offered by several companies for those people who are too busy or too wracked up to plan and prepare for a huge event. These services employ a relatively huge amount of manpower so as to guarantee an orderly yet remarkable event, such as a convention or meeting.

Companies offering convention event planning services take care of all the important details entailed by their clients for their events. The responsibility for many things and details are left in their hands: venue, decorations, invitations, publicity, food and drinks, reception, giveaways, souvenirs, music, and a whole lot more. And even during the day of the event itself, these convention event planning service people are in place so as to oversee that everything is working smoothly and as planned.

How to Find Quality Event Planning and Event Production Services

Tarot Card Reader Entertainment

Cape Town Wedding Coordinator

Wedding Catering

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Costumed Character Entertainment

 

Whether you are a solo esthetician, stylist or massage therapist - going it on your own has its benefits and challenges. Without a retail location, you may feel that you are at a marketing disadvantage to salons or day spas. Little do you know, most of those day spas and retails paying a pretty penny for retail space are thinking YOU are a smart cookie--- because you have very little overhead and no employees. Just like most things in life, the grass is always greener on the other side. As for building your solo practice, here are must-do marketing actions to take to bring new clients.

1. Get a marketing plan. If you are a rabid Friends fan like me, you might remember the first season episode when Phoebe laments "Get a plan?! I don't even have a pluh." And while it may seem overwhelming to create one, it is can actually make your life easier once you have one. The beauty of a marketing plan is that you know what you are going to spend, do (and NOT do) for marketing month by month. If you don't know where to start, drop me a note or call me. With a few phone calls and emails, I'll get to know your goals, budget, background and help you craft a plan that will put you in control.

2. Set up a client contact system. This can be paper-based or using a client database on your computer. The goal here is to remind you to reach out to clients you have seen before. Some occasions to do this are:

*Two days post treatment to see if they have any questions. Inquire about how they feel about their skin (any flare-ups?), their neck/back/etc. that they mentioned prior to their massage or if they have any styling questions about their new cut.

*Birthdays. You may be the only person to send them a card!

*If you have seen them in six weeks - or whatever would be your recommended interval for the next service.

*Three weeks after purchasing a product - do they need more?

*Client anniversary thank you - every year they have been a client, send them a little thank you note. Hand written cards are so very special these days, but email greeting cards are just as effective as getting the point across that you appreciate their loyalty.

You can see that tracking client activities and creating a system to remind you of these things is essential.

3. Reward for referrals. Review my No Cost Referrals tips and create a system that works for you. Building your business by word of mouth is the most inexpensive marketing around... don't be afraid to be generous to clients you refer you. A $25 Starbucks card for one client can save you from a $800 newspaper ad that brings in the same number of new clients (you got... just one.) No need for a fancy points system... your business cards (yes you need 'em) will do the trick. Give your clients extras when they book an appointment and list on your cards: "I build my business through referrals and would be delighted to help your friends or relatives."

4. Leverage the Internet. Having a website is, in my humble opinion, absolutely critical for any business. Use lower cost hosted solutions like Inspirational Web Hosting or SpaBoom - businesses that understand yours and provide low cost and easy to use solutions. On your site, be sure to collect emails and allow instant gift certificate purchase. Online sales is a nice perk, but not for everyone because you have to then ship out products very quickly after receiving the online order. If you are in a treatment room all day, this might be cause a delay... just be careful to correctly set customer expectations.

While there are several more marketing activities I'd recommend like a professional logo, or printing a brochure, there are also things you should not waste money on. Avoid advertisements and direct mail. The cost will most certainly outweigh the benefit you'd receive as a single practitioner.

Be sure to track your marketing pennies well. It is important to be conscious about how much (and where) you are spending your marketing dollars so you can decide whether to continue or not.

Selling Catering and Event Services by Phone - Converting Inquiries Into Sales

Wedding Decorations

Cape Town Wedding Coordinator

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Vocal Ensemble

 

Research is important whenever you are planning to invest on your events. Mainly for corporate event planning, as an event planner, you need to know which products and services your client would like to promote through his events.

So, even before you start planning for your corporate event, find out the answers to the following questions:

  1. How does your client enterprise promote their product?
  2. How does the enterprise wish to enhance their brand image
  3. What is the market value of the corporate and its products?
  4. Who buys their product?
  5. What are the selling points of their products?
  6. How they are ahead of behind of their competitors?

These questions may not be directly connected to your event planning for the corporate client, but the answers to these questions are going to help you tremendously. When and how?

Well, all event planners know that only planning a great event is not enough until you ensure good marketing and promotion for the event. These answers will help you immensely when you will start promoting your event.

When you use online marketing tools such as Email Marketing, Facebook and Twitter, your online event website, word of mouth and so on, start analyzing your research findings following SWOT Analysis method.

S for strengths, W for weaknesses, O for opportunities and T means threats. Now you categorically arrange your findings under suitable headings: Strengths, Weaknesses, Opportunities, and Threats.

Following this method, you can find out what aspects of your client and their product can be promoted to get a favorable impact on your prospective attendees.

The same analysis can be followed to find out what are the areas you need to focus more on while planning an event.

Collect brownies on the Strengths of your Event Management Organization:

Examples:

  • You have an experienced team with high motivation level
  • You use an online event management solution
  • You streamline your administrative workload
  • You have effective event promotion tools

Areas of Weaknesses you need to overcome or manage:

Examples:

  • Lack of funds
  • Inexperienced event team
  • Lack of media and corporate contacts etc.
  • Manual data entry

Factors allowing more Opportunities:

Examples:

  • Less competition
  • Support from the local authorities,
  • Modern infrastructure

Mark your Threats in Red:

Examples:

  • Strong competition
  • Bad weather
  • Backdated infrastructure

After the SWOT analysis, all highly practical information you needed to know before you plan an event will be just in front of you. Now with the results of your analysis, you develop a strategy to maximize the prospective of your strength points and opportunities. And on the other hand you make sure that you reduce the negative impact of the weaknesses and threats. When you have enough time, take a step forward and find out a way to overcome your weaknesses. Start using cloud based event management solutions which are an amazing way to streamline administrative workload, ensure attendee satisfaction, and the success of all your events.

How to Become an Event Planner

Limousine And Chauffeur Services

Cape Town Wedding Coordinator

Corporate Lunch Catering

We all love parties, whether it be a fancy wedding party or some casual get-together in . If you are throwing a party in a restaurant, then you need not worry about the catering. However, if you plan to arrange a party at your house, you can well imagine how difficult it could be to cook food for 20 to 30 guests. In such a case, it is advisable that one hire a good catering service to do the job.

Solo Musician Entertainment

 

Some of you may be wondering why learning How to Become a Party and Event Planner would be of interest to anyone. But, if have always dreamed of owning your own business and having the freedom that comes along with it, then you will definitely be interested in the event planning industry. Worldwide, the annual sales generated in the party, business, and event planning industry exceed $500 billion dollars (Source: International Special Events Society). Anyone entering into this industry has a wide range of options available to them and a huge market to tap into.

Estimated start up costs:
The start-up costs of becoming a party and event planner are relatively low but they will depend upon what services you intend offering. For most, the essential equipment includes: cell phone, laptop, business cards, Yellow Pages ad, and a good organizer of some sort. If you intend on offering catering as one of your event planning jobs, then clearly you will need a fully stocked kitchen but it is possible to outsource this function if you are coordinating the entire event. Bare bones start-up costs including a rough estimate for liability insurance would be less than $2500 if you did your homework and found some deals along the way.

Recommended experience, skills, and training:
Although college degrees are available for an event planner, most of the entrepreneurs within the industry do not have one. The majority of business owners started out in catering or business meeting planning and expanded into event planning. However, many owners have attended classes and attained certification. In addition to education, learning how to become a party and event planner includes experience in the following areas: marketing, accounting, management, and sales.

Marketing tips:
To obtain credibility as a competent event planner, it is imperative that you present a professional image at all times. All of your invoices, e-mails, business cards, and correspondence should bear your company logo and have continuity in visual presentation. You will probably see good results from joining networking groups and the local chamber of commerce. Word-of-mouth will be critical in the early phases while working with the public but you will need a completely professional image and marketing strategy to land the corporate accounts.

Creating a website and filling it with a lot of useful content will land you a high ranking in the search engines and provide you with a powerful marketing tool to help promote your business. Be sure to include a link to this website in all of your e-mails and correspondence as a cheap but effective way of driving traffic to your site. Finally, use direct mail campaigns to local businesses that include some kind of promotion or discount for using your services.

Financing sources:
Learning how to become a party and event planner takes years of experience and a knack for organization but it does not require a lot of start-up capital. This is very fortunate because most banks are not going to loan you the money anyway if you are a brand new business. But, if you already own a catering business and are merely seeking to diversify your services, then your local bank is definitely an option. For everyone else, consider your friends and family if you do not already own a computer or have the cash.

Income Potential:
The income potential of learning for an event planner is only limited by your ability to sell yourself and your services to the clients. With over $500 billion dollars out there up for grabs, there is no reason why you cannot see six figures within the first three years. Like any business, however, you will only be successful if you deliver unparalleled service time and time again. But, if you love planning an event and seeing people happy, then becoming a party and event planner is for you and a way towards financial independence.

How to Find Quality Event Planning and Event Production Services

Animal Show Entertainment

Cape Town Wedding Coordinator

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Best Solutions for Functions

Corporate event management involves managing various corporate events that can be a special media event, an internal event or event open to the public such as a fundraising gala. They are usually managed by a professional planner whose specialty is corporate events. An experienced event planner has the expertise to research and plan a successful event from start to finish.

Some of the common examples of corporate events are launching a product, road show, galas and media event with corporate sponsorship. The events are managed according to their respective nature, keeping in mind the aim of the event, the audience to be reached and the content of the message to be transferred.

Event Waitrons

There are a number of events and celebrations that require the help of a caterer. They include weddings, victory parties, birthday parties, campaign fundraisers, corporate events and other get-togethers. Each occasion or event requires different preparations, different types of food and different types of decorations. A good caterer can help you with all the preparation, plus guarantee you a delicious menu that your guests will not soon forget.

Planning and hosting any major event is not a simple task because there are number of things that need to be considered to make the event run smoothly. One of the first things to consider is the type of food service that will be provided. For example, do you want a sit down meal or is a buffet more appropriate. If you opt for a sit down meal, there are appetizers, salads, entrées, and desserts to think about. A buffet can offer a variety of choices arranged on long tables, or you can choose to go with stations where some of the food is prepared as a guest waits (spaghetti dishes are a good example). Each has its advantages and disadvantages and the host should be able to determine which one is the most appropriate to use.

Any caterer that you hire will need a lot of space to work in, so make sure that the food preparation area is large enough to accommodate the caterer and the staff. Also, make sure that the banquet area is large enough to accommodate the number of guests who will be attending the event. There is nothing worse than a crowded room, with tables that are too close and too many guests at each table.

Always sample a caterer's menu and make sure that you get quotes based on the number of people who are attending your event. This should include items like alcohol. Determine ahead of time if the bar will be "open" (free drinks) and whether or not there will be wine bottles on each table. Keeping all these details straight with the caterer will afford him or her the opportunity to realize your expectations, as well as prevent any conflicts in the final bill.